Social media design
Lets turn those shares and likes into customers and sales
Your brand extends far behind your website alone. Translating your thoughts into persuasive, original content can be challenging. My strength in design and keen attention to detail – along with my marketing background, allows me to provide well thought-out marketing graphics with a clear message and purpose.
Businesses of all sizes can benefit from a social media presence – it helps improve your visibility and reach to new and current customers, establishes brand credibility, and engages your audience to take positive action (aka $$$). I offer focused social media design solutions that help you create coherent brand experiences that are professional and attention-grabbing.
Expanding your identity to other pieces of collateral should offer an opportunity for brand growth and consistency at every touchpoint.
how it works
Discovery & planning
During the discovery phase, I'll be learning a lot about your work and what matters to you. First, get in touch with me and we can discuss the services you require, along with timelines and budgets to make sure we are a good match! Once we agree on scheduling and all contracts are signed, I can book you into my calendar.
Goals: Alignment. Agreement. Clarity.
Creative brief & project kick-off
Once all the paperwork is out of the way, we can get started! I send all my clients a creative brief to help me fully understand your business goals, ideal customer, and desired aesthetic. With your insight, we can start brainstorming a creative direction tailored to you. From there, we can have a kick-off meeting so we are clear on strategy, direction, and desired outcomes before I dive into the design work.
Goals: Strategy. Conceptualize.
Ideas & inspiration
At this stage, I like to explore possible colour palettes and typography combinations that I feel would fit with your aesthetic vision. I'll start by drafting a mood board that embodies your project. I always get sign-off from you before I start designing fully-fleshed concepts, to ensure that the creative is aligned with your expectations.
Goals: Distill. Translate. Create.
After we’ve polished off the finishing touches, I’ll hand over all completed design files so that you can implement and maintain all assets yourself if needed. This exciting step brings the fruits of our labour to a tangible result. Time to celebrate!
Goals: Refine. Launch. Celebrate.
This is the part where you can sit back and relax. Once we agree on a visual direction, I'll work through sweating the design details. I'll deliver your first design proof for you to examine thoroughly. Based on your feedback, I'll fine-tune and finalize all design graphics requested.
Goals: Design. Collaborate. Present.
What I can design for:
Google Display Network (GDN) ads, Gmail ads, Google AdWords
Custom Instagram posts, stories, and ads
Designed Facebook paid advertisments (Canvas ads, carousel ads, in-feed ads, in-feed posts, etc.)
Custom promoted pins, Pinterest carousel ads
… and everything else!
social media design
How do we get started?
First, please contact me with any details about your project – timelines, budgets, and how many ads you need designed. Once we agree on scheduling and all contracts are signed, I can book you into my calendar.
What do you charge?
I charge a flat-rate per project for all my services. Pricing can greatly fluctuate depending on client needs and number of hours of work required. Please contact me for more details.
How far in advance do I need to book you?
I work with clients on a first-come, first-serve basis to keep an organized schedule and to ensure ample time for each project. At least 1-2 months in advance is needed to appropriately plan for your project.
Do you offer retainer design services?
Of course! If you need ongoing design work, I charge per month based on an estimation of how much work is required on a monthly basis. For this option, I require a minimum 3-month commitment.
Ready to get started?
Think we’d be a good match for a design project?